Careers & Volunteers

ROLE: Fan & Brand Manager
REPORTS TO: Chief Executive Officer
DIRECT REPORTS: Fan & Brand Assistant
STATUS: Full-Time

PRIMARY RESPONSBILITY
Lead the brand, fan experience and growth of a proud, community‑driven sporting club.

Reporting to the CEO, the Fan & Brand Manager is responsible for marketing, communications, digital, events, membership and retail activity, shaping how fans, members and partners experience the Club.

This is a hands‑on role, suited to a creative and commercially minded all-rounder who thrives in fast‑paced, people‑focused environments.

SPECIFIC RESPONSIBILITIES

Marketing & Brand Leadership

• Lead and deliver the Club’s marketing and brand strategy.
• Manage and protect the Club’s brand across digital, apparel and communications.
• Plan and execute content and campaigns across website, social media and EDMs.
• Drive membership and retail performance as key revenue channels.
• Plan and deliver high‑quality events and fan experiences.
• Identify commercial opportunities with key stakeholders.
• Lead and support the Fan & Brand Assistant.
• Support fundraising and major initiatives, including the Fremantle Oval redevelopment.

About you

• Proven experience in marketing, brand or communications (sport or community experience desirable).
• Strong digital, social media and content planning capability.
• Excellent written and verbal communication skills.
• Organised, proactive and solutions‑focused.
• Experience coordinating campaigns, events, memberships or retail activity.
• Ability to lead, motivate and collaborate with staff and volunteers.
• Technically proficient in digital tools including Canva & Photoshop

Why join us?

• Shape the future of a much‑loved sporting club.
• Play a key role in major growth and redevelopment initiatives.
• Work closely with an engaged leadership team and passionate community.

TO APPLY

Please provide a cover letter along with CV to recruitment@sffc.com.au
Applications close Friday April 17, 2026.